Event planning is not something that just anyone can do. When it comes to planning a successful event, creating event sponsorship packages, and finding quality speakers, you must be prepared to face challenges and overcome them. But, when an event planner can do all these things and then some, you can rest assured you are dealing with a seasoned professional.
The most successful event planners in the industry share many of the same unique traits. These unique traits make them successful when it comes to dealing with the most difficult clients, planning events and collaborating with companies that sponsor events. For those hoping to take their event planning career to the next level, it’s time to key into some of the traits that are necessary for success.
They See the Glass Half Full
Pessimism has zero place in event planning. Think about it. Do you want someone to plan your event who seems negative or doubtful? Absolutely not. If you give your clients a “glass half empty” vibe, they will sense it. When it comes to event planning, you need to be optimistic.
For example, are you looking for event sponsors? Be hopeful that you will not only find sponsors but that you will also find companies interested in sponsoring events! Your clients will sense your positivity, and companies will be more interested in working with you.
They Embrace Healthy Challenges
Event planning is challenging. There will be mistakes, and things will go wrong – it is simply part of the job. But, the best event planners know that failure leads to growth. Therefore, they are willing to take risks believing they are healthy challenges. Overcoming challenges will make them better at their jobs.
They are Goal-Oriented
Event planners are called “planners” for a reason – they plan. They do not simply throw an event together. They have clearly defined goals. Then, they make a to-do list and take action. If they know they need sponsors, they make it happen. They have event sponsorship proposals ready and work hard to get companies on board.
They are Never Satisfied with Less Than
The most successful event planners never allow themselves to grow complacent. Instead, they are constantly learning and growing. In the event planning industry, nothing stays the same. You must be on top of the latest trends.
Plus, if you want to see the very best in the business, look for the event planners who are always looking for ways to improve. Even after a successful event, these event planners are evaluating and identifying ways the next event can be even better.
They Network – and Network Some More
Event planning is a collaborative field. You will not succeed if you try to go at it alone. Instead, you should always be on the lookout for networking opportunities. Often, networking is a solid way to land event sponsorships and develop lasting business relationships.
They Follow the Best in the Business
Again, event planning is not a solo business. Those who are successful take time to learn from the best in the business whether it is through attending workshops, networking events, or following their role models on Twitter. Rather than trying to come up with everything from scratch, the real professionals know the key to success is learning from those who came before you.
But, They Trust Their Gut
However, rather than simply copying other successful event planners, the stars in the business are doing things their own way. They trust their guts when it comes to making business decisions, finding event sponsors, and finalizing the details.
To Wrap Up
Now, it’s time to take some action. If you lack in any of these areas, you need to make efforts to improve. Set goals, take risks, and be optimistic. Sign up for classes, attend networking events, collaborate with others, and model yourself after those who inspire you. If you believe you can do it, you will thrive.